Privacy Policy

# Privacy Policy

Last Updated: March 31, 2026
This Privacy Policy describes how CNFF (“we,” “us,” or “our”) collects, uses, stores, shares, and protects your personal information when you visit our website cnfirstfashion.com (the “Site”), place orders, or use our services. This policy applies to all users worldwide and complies with applicable data protection laws including GDPR, CCPA/CPRA, APPI, and other regional regulations.

1. Information We Collect

We collect information you provide directly to us and information collected automatically when you use our Site.

1.1 Information You Provide

- Contact information: name, email address, phone number, shipping address, billing address.
- Account information: username, password, account preferences.
- Order and payment information: payment details (processed by third-party payment providers), order history, delivery instructions.
- Customer service information: inquiries, feedback, returns, and messages you send to us.
- Marketing preferences: if you choose to subscribe to newsletters or promotional communications.

1.2 Automatically Collected Information

- Device information: IP address, browser type, operating system, device identifiers.
- Usage data: pages visited, time spent, click behavior, referral sources, and shopping cart activity.
- Location data: approximate geographic location derived from your IP address.
- Cookies and similar tracking technologies to improve functionality and personalize your experience.

1.3 Information from Third Parties

- Payment processors, shipping carriers, analytics platforms, social media plugins, and fraud prevention services.

2. How We Use Your Information

We use your personal information for the following purposes:
- To process, fulfill, and deliver your orders.
- To send order confirmations, shipping updates, and invoices.
- To provide customer support and resolve issues.
- To improve our website, products, and services.
- To send marketing communications (only if you have opted in).
- To prevent fraud, verify identity, and ensure security.
- To comply with legal obligations, tax requirements, and customs regulations.
- To conduct internal business analysis and reporting.

3. How We Share Your Information

We may share your information only with trusted third parties under strict conditions:
- Payment service providers to process transactions.
- Shipping and logistics companies to deliver orders.
- Website hosting, analytics, and technical service providers.
- Legal authorities when required by law or to protect our legitimate rights.
- In connection with a business transfer such as a merger or acquisition.
We do NOT sell your personal information to third parties for commercial purposes.

4. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the Internet is completely secure.

5. Your Rights

Depending on your region, you may have the right to:
- Access the personal information we hold about you.
- Correct inaccurate or incomplete data.
- Request deletion of your personal data.
- Restrict or object to certain processing activities.
- Withdraw consent for marketing at any time.
- Lodge a complaint with a relevant data protection authority.
To exercise these rights, please contact us at 2978028986@qq.com.

6. International Data Transfers

As a global business, your information may be transferred to and processed in countries outside your region. We ensure such transfers are protected by appropriate safeguards in accordance with applicable laws.

7. Cookies

We use cookies to enhance your browsing experience, analyze usage, and deliver personalized content. You may adjust cookie settings through your browser.

8. Children’s Privacy

Our website is not intended for individuals under the age of 16. We do not knowingly collect personal information from children.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The revised version will be posted on this page with an updated effective date.

10. Contact Us

If you have any questions about this Privacy Policy, please contact us at:
Email: 2978028986@qq.com